2001 Finance Innovation Quality 
Harvard Business Review
JANUARY 17, 2013
With increasing industry disruption, efficiency is fast becoming of secondary importance to innovation and agility. For example, in 2001, IBM set up a permanent transformation organization designed to anticipate and respond to the increasingly unpredictable changes in its markets. It's not just standardizing and streamlining.
In the CEO Afterlife
JUNE 8, 2016
Years later, it took on bigger players by introducing new innovative packaging to the market, and subsequently carving out a double-digit share when few thought it could be done. It made sense, because we looked at the competition as our well-financed enemy, and so there was no way we could win at the spending war,” says Bell. “So
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