Remove 2003 Remove Film Remove Industry Remove Marketing
article thumbnail

Four Suggestions as You Face Your Industry's Steamroller

Harvard Business Review

Remember the scene in the first Austin Powers film where Powers, attempting to escape in a steamroller, warns one of Dr. Evil''s henchman to move out of its path? On the industrial stage, something like that scene plays out all too often. until it''s too late. Only, it''s not at all funny. Experience threats through war games.

article thumbnail

What Is a Robot, Anyway?

Harvard Business Review

If you think more about industry, you might imagine a mechanical arm programmed to install parts on a production line. For Westerners at least, our working cultural definition owes a lot to robots in stories and film, as well as real-life robots past and present. ” For years industrial robots were all that a real robot could be.

article thumbnail

How to Pull Your Company Out of a Tailspin

Harvard Business Review

Free fall is a crisis of obsolescence and decline that can happen at any point in a company’s life cycle, but most often it affects maturing incumbents whose business model has come under competitive attack from insurgents or is no longer viable in a changing market. The company was in free fall.