Stop Me Before I “Innovate” Again!
Harvard Business Review
DECEMBER 6, 2013
Journal writer Dennis Berman begins by citing Kellogg CEO John Bryant, the respected head of a well-run company, who was describing one of its “innovations” for 2013. But if the CEO of a major company can call Gone Nutty! That word is innovation, and it’s quickly losing whatever meaning it once had. The Gone Nutty!
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