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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

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The Power of an Enemy

In the CEO Afterlife

The companies that employed me were generally the underdogs in battles against bigger, better-financed organizations. From my experience, these six characteristics encapsulate the competitive business culture. Winning at any cost is a signal that you have lost sense of the business objectives. We thrived.

Power 208
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The Big Picture of Business – Business Success Checklist

Strategy Driven

When you own and operate a business you need to have certain procedures for an efficient and seamless function. Sometimes the difficulty of managing your time makes for a haphazard operation. One of the ways in which you can optimize your business activities would be the focus and attention to detail that a checklist can stimulate.

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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

They somehow manage to engage with their audience consistently by constantly putting out articles, infographics, or anything of value, not just in content marketing but also in sales. The truth of the matter is, businesses need to understand the channels their audience is on and want to consume content on and do a good job there.

Marketing 105