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5 Business Tips to Help Orthodontists Get More Clients

Strategy Driven

Most especially in the healthcare industry, there is not enough consideration placed on website aesthetics even when it is the most significant avenue businesses have to convert their website traffic into patient sales. Use Word-of-Mouth Advertising. Use Pay-per-Click Internet Advertising.

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A Guide To Starting A Home Mechanic Business

Strategy Driven

Developing a positive reputation is vital to success in this industry. You can then build a positive reputation by: Encouraging word-of-mouth marketing. Advertising online and offline. Building A Reputation. Using customer reviews on your website and social media.

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Why the Greek Yogurt Craze Should be a Wake-Up Call to Big Food

Harvard Business Review

Amid this changing environment, you’ll find rows and rows of marketing teams at the Mid-Western headquarters of America’s largest food companies — in no industry does marketing appear to play a more prominent role. But despite this manpower, “Big Food” missed Greek yogurt. End your obsession with ingredient cost.