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Entrepreneurs Need A Detailed Understanding Of Their Customer’s Problems

The Horizons Tracker

He suggested that the majority of organizations focus on the idea, the product, or the technology. In explaining the distinction between this agile approach and that of traditional businesses, he used the example of a bus and a taxi. They then create this idea and attempt to sell it on the market. Understanding the customer.

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Will 3-D Printing Cause Traditional Manufacturing to Collapse?

Harvard Business Review

At the low end of the market, new products are churned out as beta tests, released with little prior market research. At the high end are premium products developed by specially formed R&D communities that are working on solving the big challenges of the 21st century. But not everyone is interested in this low end product churn.

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