The Horizons Tracker
JUNE 5, 2022
He suggested that the majority of organizations focus on the idea, the product, or the technology. In explaining the distinction between this agile approach and that of traditional businesses, he used the example of a bus and a taxi. They then create this idea and attempt to sell it on the market. Understanding the customer.
Chartered Management Institute
NOVEMBER 15, 2023
Catch up on the webinar: Sarah Tam, the Centre’s managing commitment member and PR & media chair, shared insights from UNESCO’s ‘Future of Education’ report, as well as the Peace Centre’s survey. It was undoubtedly a productive and fruitful year for CMI Hong Kong, as membership has grown continuously.
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Harvard Business Review
MARCH 22, 2017
Marketers need to master data analytics, customer experience, and product design. This includes the product, the buying process, the ability to provide support, and customer relationships over time. Today, creative marketers need to operate more like entrepreneurs, continuously adjusting to sustain “ product/market fit.”
Harvard Business Review
JANUARY 14, 2014
At the low end of the market, new products are churned out as beta tests, released with little prior market research. At the high end are premium products developed by specially formed R&D communities that are working on solving the big challenges of the 21st century. But not everyone is interested in this low end product churn.
Harvard Business Review
AUGUST 20, 2018
NewTV is the creation of Jeffrey Katzenberg, whose track record includes head of production at Paramount, chair of Walt Disney Studios, and cofounder of DreamWorks. Because the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. And it may work.
Harvard Business Review
SEPTEMBER 17, 2013
But our recent research has taught us a lot about how management innovations can travel — in this case, from Silicon Valley tech sector companies known for their experimentation and agility in information technology (IT) management to the much older Bay Area companies who are their neighbors. Turning IT into an Agile Business Process.
Harvard Business Review
FEBRUARY 20, 2013
That we're capable of creating new products, constantly experimenting with new ideas, technologies, content formats, and are more prolific. Technologists are creatives, and they not only make the work better through the production process, but come up with and make ideas smarter. It demands that we think and act more like inventors.
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