20 Reasons Why Companies Should Do Less Better
In the CEO Afterlife
APRIL 24, 2017
Today, 40% of Nike’s revenue comes from apparel and sporting goods. What’s left in apparel and sporting goods is a good strategic fit with Nike’s operations. Surprisingly, the small guy doesn’t need deep pockets to co-exist with powerful multi-nationals. They are kidding themselves. Nike began as a shoe company.
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