Audience Development EBITDA Succession 
Harvard Business Review
JANUARY 28, 2013
It seems obvious that you shouldn't put your audience to sleep, doesn't it? Don't overuse I (try not to begin paragraphs or successive sentences with it), but do lean heavily on we, our, you, and your. The most engaging communicators avoid trite expressions, whether in conversation or in writing. They use strong, simple words.
Harvard Business Review
JUNE 21, 2016
Your business is a success, but you feel like a failure. He’s no longer thinking about serving and delighting his audience (customers). They even developed a method to involve employees in the details of ship design, a powerful example of their new emphasis on the vertical rather than the horizontal. Bottlenecks appear.
Expert insights. Personalized for you.
10 
Let's personalize your content