Banking Customer Loyalty Influence Operations 
Harvard Business Review
AUGUST 5, 2014
McKinsey’s DataMatics 2013 survey shows that companies that use customer analytics extensively are more than twice as likely to generate above-average profits as those that don’t. To have the influence to help set business strategy for the company, CMOs need to translate customer insights into terms meaningful to senior leadership.
Joseph Lalonde
MARCH 14, 2018
3) Mental – My role as host of The Ziglar Show requires me to study the messages of today’s top world influencers, and it’s a dramatic gift. Which leads me to this conclusion; one of the healthiest habits you can operate in is healthy thinking! This has been the biggest contributor to how I operate now. Just the two of us.
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