Banking Customer Loyalty Influence Technology 
Joseph Lalonde
MARCH 14, 2018
3) Mental – My role as host of The Ziglar Show requires me to study the messages of today’s top world influencers, and it’s a dramatic gift. He could have attributed their success to more advanced technology, better marketing, or thinking differently. Your leadership is like a bank account. Just the two of us.
Harvard Business Review
AUGUST 5, 2014
McKinsey’s DataMatics 2013 survey shows that companies that use customer analytics extensively are more than twice as likely to generate above-average profits as those that don’t. To have the influence to help set business strategy for the company, CMOs need to translate customer insights into terms meaningful to senior leadership.
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