Benchmarking Business Model Marketing Outsourcing 
Harvard Business Review
MAY 12, 2015
Benchmarking and adopting best practices (a veiled reference to everyone’s favorite punching bag, In Search of Excellence ). Aggressive outsourcing and partnering to improve efficiencies (perhaps a reference to “ The Origins of Strategy, published in 1989 by the granddaddy of strategy consulting, BCG founder Bruce Henderson).
Harvard Business Review
APRIL 27, 2015
Likewise, no matter how slick your company’s online idea market, it won’t yield many high-value ideas if your associates haven’t been taught to think like innovators. You have to be tracking trends your competitors haven’t yet noticed, then figuring out ways of using them to upend traditional business models.
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