Harvard Business Review

MARCH 10, 2011

The motivation behind it, as with many, many articles published over HBR's nearly 90-year history, was to take an effective practice developed in one corner of industry and spread it to managers everywhere. He went on to explain: "One practitioner might use the 1-year Treasury as their risk-free rate, while others may use the 10 or 30-year.

CAPM 14

CAPM Cost Discounted Cash Flow Cost of Capital 14

Harvard Business Review

OCTOBER 10, 2013

The chief financial officer (CFO) role rose to prominence in the mid -1980’s as pressures for value management and more transparent investor relations gained traction. Today, as the power of data and analytics profoundly alters the business landscape, companies once again may need more top-management muscle. Mobilizing resources.

Chief Financial Officer 8

Chief Financial Officer Information Technology Metrics CFO 8

Harvard Business Review

MARCH 10, 2011

In estimating the cost of equity, nearly nine out of ten organizations use the capital asset pricing model (CAPM), which calculates the cost of equity using a risk-free rate, beta factor, and a market risk premium, each of which introduces significant variability.

Cost of Capital 13

Cost of Capital CAPM Cost Discounted Cash Flow 13