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The Rebirth of the CMO

Harvard Business Review

This diversity reflects not only a deepening understanding of the connection between growth and customer satisfaction, but a much greater awareness of what marketing can do to help forge that bond. To hit P&L targets, for instance, the CMO at one technology company focused on shortening the sales cycle.

P&L 9
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How the Navy SEALs Train for Leadership Excellence

Harvard Business Review

The wartime challenge demanded better collaboration, greater situational awareness and more strategic application of cutting edge technology for the war-fighter. Is “above average” training really worth the time, energy and expense? Or must it be managed to build better bonds and relationships throughout the enterprise?

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A Couple Reasons to Smile About

Women on Business

Extended many energy and business credits and incentives, such as the Research & Development credit. Besides tax-deferral, consider planning strategies that provide you with tax-free income in retirement, such as municipal bonds or Roth IRAs. People are optimistic–almost happy!–and In 2011, workers will pay 4.2%