Remove Brand Management Remove Development Remove Emotional Intelligence Remove Offshoring
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The Next Wave of Process Strategy

Harvard Business Review

Ford, for example, reengineered its global product development process to keep all parties, including suppliers, up to date on the status of new products in its pipeline. Brand managers at P&G, for instance, get a constant feed of consumer sentiment from social media. Apple uses Foxconn to make iPads, iPhones, and iPads.

Process 15