article thumbnail

Getting Buy-In for Innovation that Doesn’t Fade at the End of the Quarter

Harvard Business Review

Here are five steps an “intrapreneur” can take to create a Mission Analysis that satisfies the concerns and needs of both the corporate parent as well as the entrepreneurial business: Begin with the “What,” a clear and actionable mission for your business.

article thumbnail

To Reform Capitalism, CEOs Should Champion Structural Reforms

Harvard Business Review

They go by names like corporate social responsibility, sustainability, shareholder advocacy, social assessment and auditing, consumer action, government regulation, leadership development, ethics, realignment of incentives , attracting long-term investors , creating shared value , and more.

CEO 11