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Upskilling: 3 Key Tips for Serious Executives

Strategy Driven

Pinpointing the exact skills you want in your toolkit – from knowledge in Management of Change to advanced AI prompt engineering technique – is the key to not just surviving but thriving in really any industry. Say you’re in marketing and notice the buzz around data-driven decisions. The end game?

Execution 102
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Role Of Marketing Professionals In Healthcare Systems

Strategy Driven

These may include finance, administration, marketing, etc. However, that said, we may wonder what role can marketing professionals perform in a healthcare facility? By definition, marketing professionals are responsible for identifying and creating strategies and tactics to attract customers to a business.

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Bring Back the General Manager

Harvard Business Review

Two decades ago, organizations were designed around stand-alone business units, so all managers had to understand finance, technology, manufacturing, sales, marketing, strategy, human resources, and more. At one time general managers were at the center of the action.

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How to Launch a Product Like a Rock Star

Strategy Driven

A market that wants a great product (Product-Market Fit). A well formulated Go-To-Market Strategy. Go-To-Market Strategy planning and budgeting is just as vital to a successful launch as the product itself. Go-To Market Strategy is, in essence, the launch. A great product. All of the above.