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How CMOs Can Work with CIOs to Gain Customer Insight

Harvard Business Review

Better insight from customers can drive serious growth in your company, at least according to a recent study by IBM of over 1700 CEOs. In fact, recent research [PDF] conducted by the CMO Council, suggests that this process should start with the Chief Marketing Officer (CMO) and the Chief Information Officer (CIO).

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CEOs Get Paid Too Much, According to Pretty Much Everyone in the World

Harvard Business Review

But until now, it’s been relatively unclear how much people think CEOs should really make compared to other workers on a global scale. For the countries combined, the ideal pay ratio for CEOs to unskilled workers was 4.6 to 1; the estimated ratio was about double, at 10 to 1. But there were some differences country to country.

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Is Your CEO’s High Salary Scaring Away Customers?

Harvard Business Review

Its CEO, $24 million. Currently, companies aren’t required to disclose their CEO-to-worker pay ratio (in the U.S. For example, people drastically underestimate the compensation difference between average workers and Fortune 500 CEOs; globally, they say their ideal pay ratio for CEOs to unskilled workers is around 4.6

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