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Navigating the Mental Minefield: A Guide for Leaders

Mark Sanborn

Leadership, especially at the C-level, is a journey of high-stakes decisions and complex challenges. In Practice: A CFO might confidently project revenue figures while neglecting market uncertainties and potential disruptions. What are the cognitive challenges leaders at the highest levels face?

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Why You Should Care About The Revenue Forecast

The Idolbuster

The President and CFO were hungry for revenue growth, and via a process that sounds a lot like groupthink, the executive team convinced themselves that “we should be able to make $10M on this product this year.” But “ready for customers” is exactly what the CEO wanted to hear.