Committee Film Innovation Marketing 
Harvard Business Review
OCTOBER 11, 2013
Four years ago, Craig Hatkoff, co-founder of the Tribeca Film Festival, approached me about a brainstorm: an event recognizing and celebrating breakthrough innovators. When I suggested to Clayton Christensen that we partner with Hatkoff to create the Tribeca Disruptive Innovation Awards , Clay’s response was : I trust you Whitney.
Harvard Business Review
JUNE 3, 2016
For instance, the marketing person was on the programming team, and the woman who would be responsible for programming at the new SFO venue joined the experience team. The Opera subsequently formed a number of innovation groups (iGroups) drawn from different departments to work on issues related to opening the new facility.
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