Culture – The Secret To Helping Align Organizational Goals
Tanveer Naseer
SEPTEMBER 25, 2012
Lou Gerstner captured the importance of culture as he reflected on his experience in transforming, or as he would say, “trying” to transform IBM from a hardware company to software consulting company. “I came to see, in my time at IBM that culture isn’t just one aspect of the game – it is the game.”
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