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How I Learned the Hard Way That Aging Technology Is Expensive

Harvard Business Review

Then the family's CFO, my wife, who also happens to be a CPA, demanded to know their TCO. cost of improving the operating systems; unfortunately, the new OS could not be loaded from the internal CD drive and required an external DVD player, which cost $120. I figured these computers couldn't possibly depreciate much further.

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The Timeless Strategic Value of Unrealistic Goals

Harvard Business Review

Prahalad's 1989 HBR article "Strategic Intent" brought about a discontinuous shift in my career — from a professor of accounting to a researcher on strategy and innovation. Why does a statement like this produce breakthrough innovation? Gary Hamel and C.K. This latter view has strongly influenced my work.

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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

Siege Media stands out from the rest by innovating the way they create their content. TopRank Marketing TopRank Marketing has been doing innovative and impactful work with interactive content and B2B influencers for huge brands like SAP, Dell, LinkedIn, 3M, and Oracle for over 18 years. In some cases, they stand to gain the most. (No

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