Remove Credit Scoring Remove Media Remove Planning Remove Technology
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How to Start Your Own Business Online

Strategy Driven

An online business, no matter how lucrative or appealing it may look, comes with its own set of challenges and it is often planning that helps launch and sustain any business, even if it is online. Similar to traditional business, there are key requisites that one has to meet before they plan on starting a business. Decide on a name.

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Does Bigger Data Lead to Better Decisions?

Harvard Business Review

They can then link this data with in-depth market research as well as social media data from Twitter or Facebook. So perhaps we shouldn’t be talking about Big Data making decisions better, but about Diverse Data connecting the dots using new technologies, processes, and skills. This kind of linkage is reaping rich rewards.

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How CMOs and CROs Can Be Allies

Harvard Business Review

CROs are deeply familiar with the troves of risk data, such as payment habits and internal credit scores, that their companies keep. The risk team helped run the numbers to ensure the client met the right credit threshold, then marketing prepared the package and the reps went to work. Cross-pollinate your talent.