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The (New) Skills You Need to Succeed in Sales

Harvard Business Review

Increased use of technology, they told us, means that online channels are substituting for traditional face-to-face meetings, and CRM systems are providing new insights into customers. Instead, we see more people from technical or operations backgrounds such as project management, R&D, or supply chain moving into sales.

Skills 15
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Experiment with Organizational Change Before Going All In

Harvard Business Review

Say you introduce an innovative new customer-relationship-management (CRM) tool for your sales force, and revenue increases by 15%. In one project , the group looked for ways to encourage hotel guests to reuse their towels, an environmentally friendly practice that could also save Disney money. The change is a success, right?