Remove CTO Remove Development Remove Enterprise Architecture Remove Marketing
article thumbnail

A Board Director's Perspective on What IT Has to Get Right

Harvard Business Review

P&G''s Connect and Develop ) to increase velocity and quality of their new product introductions, the IT infrastructure support for this business process change is critical. A new component of the IT function must be developed to support this category of work: the Distributed Innovation Group (DIG). Improving Operational Efficiency.

article thumbnail

CMOs and CIOs Need to Get Along to Make Big Data Work

Harvard Business Review

In all this table-pounding is a central truth in today’s Big Data world: both the CMO and CIO are on the hook for turning all that data into above-market growth. Most CMOs have woken up to the fact that technology is fundamentally changing what marketers do and we can’t treat IT like a back-office function,” says Jonathan Becher, CMO of SAP.

CIO 8