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What You Don’t Know About Sales Can Hurt Your Strategy

Harvard Business Review

The goal of strategy is profitable growth, meaning economic value above the firm’s cost of capital. In my experience, most CEOs, CFOs, and other C-suite executives involved in strategy formulation know these finance basics. (Or, Your real “strategy” is the collection of investments made via this ad hoc process. Sales Strategy'

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End the Religion of ROE

Harvard Business Review

Financial managers, supported by their bankers, increased their debt-to-equity ratios until capital requirements were imposed—oops, we mean until there was a catastrophic financial crash and a depression. More products at more pricepoints" is their name for this strategy. Then banking regulations were imposed.

ROE 12