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Why Tech Entrepreneurs in Developing Countries Struggle to Raise Funds

Harvard Business Review

student in the engineering school at Johns Hopkins University, I had a business idea. As a college student in Nigeria, I had wanted to master developing microcontroller-based systems, but had never had the opportunity in practice, because no company there offered it. But there was one problem: my business plan had no exit strategy.

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A simple cure for the Buzzword Bingo | Rajesh Setty

Rajesh Setty

We had offshored our development team but when we did a rightshoring exercise, we found that a dual-shore approach works better. Apart from using PPC (pay-per-click) and CPE (cost-per-engagement) based advertisements to jump-start adoption, we have engaged some experts to work on social media marketing.