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Accelerating Customer Adoption at the Bottom of the Pyramid

Harvard Business Review

While much has already been written about this challenge in the developed world, there are also some important lessons to be learned from the Bottom of the Pyramid (BoP). They engage trusted, local influencers to build credibility. This technology has been shown to save water and labor, and to increase yield in a variety of crops.

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How to Get People to Collaborate When You Don’t Control Their Salary

Harvard Business Review

” People in industries as different as commercial real estate, pharma, biotech startups, hedge funds, and public school districts worried about how to transform a competitive, star-driven culture into a collaborative one when they had no power to juggle financial rewards and no influence over promotion decisions.