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Fueling Innovation: How Microsoft Finally Got It Right

Leading Blog

MARCH 4, 2024

Its market cap is over $2 trillion. Even more alarming, almost every new business it launched failed: e-books, mobile phones, search engines, music; it was one dramatic dud after another. In 2014, when the company’s market capitalization was $380 billion, this Microsoft veteran took over as CEO. You know this company.

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Innovation Engineering Incubator Bottom-up 340
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The Promise of a Truly Entrepreneurial Society

Harvard Business Review

MARCH 25, 2016

Start-up factories, incubation hubs, living laboratories, and hotspots for innovation are springing up in cities around the world. There are lessons here for giant corporations and the stock markets they trade on. Drucker Forum 2016: The Entrepreneurial Society.

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Drucker Long-term Short-term Christensen 8
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