Ethics Human Resources Productivity Real Estate 
LDRLB
JULY 28, 2011
By its very nature, the 1-pager doesn’t give you much real estate to work with, even with a small font. Low-cost producers watch their costs, productivity, sales/profit per employee and overall employment. Some firms track new product launches, some measure employee engagement. Measure it.
Women on Business
JANUARY 13, 2011
I recommend you devote the bulk of your marketing budget to developing excellent content and lots of it, with some additional funds set aside for design, production, and maintenance. Your web properties include: websites, blogs, wikis, videos, podcasts, social networking profiles, images, applications, badges, and affiliate sites.
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