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20 Reasons Why Companies Should Do Less Better

In the CEO Afterlife

What’s left in apparel and sporting goods is a good strategic fit with Nike’s operations. Whether you are a start-up or a Procter & Gamble, the ethic of focusing on what you do best and excelling at it is the culture and the identity that sustains an organization’s success. Nike is a Do Less Better company. 1 Big Idea .

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