CO2

FEBRUARY 19, 2013

Needs drive decision-making, so it pays for leaders to know not only what their own needs are, but what their team members’ needs are as well. Today, we’ll review three attempts to classify human needs: Maslow’s Hierarchy of Needs, Alderfer’s ERG Theory, and McClelland’s Need Theory.

McClelland 110

McClelland Maslow Motivation Benchmarking 110

Engaging Leader

FEBRUARY 18, 2014

In this episode, Jesse discusses: Discovery of the 300+ human needs by Harvard psychologist Henry Murray Organization and prioritization of the 300 needs by Murray’s student, Abraham Maslow (the famous Hierarchy of Needs pyramid) Discovery of the huge importance of the Three Needs by Maslow’s student, David McClelland The “Killer Confusion” and “Killer (..)

McClelland 159

McClelland Arkes Business Objectives Maslow 159

Harvard Business Review

OCTOBER 20, 2015

The late, great scholar David McClelland studied three human needs, or motivators that are profoundly important when it comes to managing people: the need for achievement, the need for power, and the need for affiliation. But, as David McClelland pointed out, the need for power is very human.

McClelland 8

McClelland Management Emotional Intelligence Self-aware 8