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The CEO as Chief Brand Custodian | In the CEO Afterlife

In the CEO Afterlife

OCTOBER 17, 2011

by John • October 17, 2011 • Branding , Human Resources , Leadership , Marketing , Strategy • 3 Comments. I’m not suggesting restructuring the entire brand management system. And, the SWOT analysis is not the way to do it. Human Resources. In the CEO Afterlife. Main menu Home. Leadership.

Brand 168
Brand CEO Stage-Gate SWOT 168
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Cutting Costs Without Cutting People

Harvard Business Review

APRIL 4, 2011

For example, workplace accidents are generally handled by human resources, operational problems are handled by operations, IT difficulties and disruptions by IT, etc. errors related to people, processes, systems and external events", etc.). Apply a standard definition for operational risk across every business area (e.g.,

Cost 15
Cost Metrics SWOT Operations 15
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