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Sell Your Product Before It Exists

Harvard Business Review

While most startups who set up pages on Kickstarter, Indiegogo or a host of other crowdfunding sites are looking to hit a specific goal and then get started making their project a reality, a new crop of businesses are using the platform for as a wholly different business model: selling their product before it exists.

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Big-Box Retailers Have Two Options If They Want to Survive

Harvard Business Review

Mintel’s 2015 American Lifestyles report projects that vacations, dining out, and other experiential categories will drive the growth in total consumer spending. Customers no longer want anything that is mass-marketed. Personalization is expected.

Retail 9
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More than One Way to Organize a Business

Thin Difference

This process includes different phases to report on relevant data , share updates on projects, and open discussions where any circle member can add to the agenda. Producer: owned by producers of commodities or crafts who have joined forces to process and market their products. Publix Super Markets , more than 50 percent employee-owned.