Mauborgne, Positioning and Technology

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Mauborgne

Positioning

Technology

Are The Best Innovations For Society Those That Are Non-Disruptive?

The Horizons Tracker

JULY 25, 2023

Chan Kim and Renee Mauborgne believe that not only is this form of innovation not as predominant as we perhaps think, but that other forms of innovation may actually be better for society. “This creates positive-sum growth, because there are no losers, and no market player is made worse off.” INSEAD’s W.

Mauborgne

Mauborgne Innovation Disruptive Innovation Blue Ocean Strategy

What Is Strategy, Again?

Harvard Business Review

MAY 12, 2015

Strategy, it follows for Porter, is a matter of working out your company’s best position relative not just to pricing pressures from rivals but to all the forces in your competitive environment. When they are strong, as in the airline and hotel industries, almost no company earns an attractive return on investment.

Strategy

Strategy Porter Blue Ocean Strategy Luehrman

Leadership Digital

Are The Best Innovations For Society Those That Are Non-Disruptive?

What Is Strategy, Again?

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