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Stop Selling and Add Value | N2Growth Blog

N2Growth Blog

Call me crazy, but I don’t want to talk to someone who wants to manage my account, develop my business, or engineer my sale. Today’s consumer (B2B or B2C) does their homework, is well informed, and buys…they are not sold. A sales person is trying to sell them something.

Blog 373
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

They somehow manage to engage with their audience consistently by constantly putting out articles, infographics, or anything of value, not just in content marketing but also in sales. 3) That your intern can manage your content strategy. This is not 2010, a lot has changed over the past couple of years.

Marketing 105
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Europe’s Other Crisis: A Digital Recession

Harvard Business Review

While 44% of EU residents shopped online in 2014, a paltry 15% bought from another member state; barely up by six and a half percentage points since 2010, according to the European Commission’s (EC) “Digital Agenda Scoreboard 2015.” Transparency and governance issues abound.

Crisis 8