Despite Dire Predictions, Salespeople Aren’t Going Away
Harvard Business Review
MARCH 31, 2016
Forrester Research predicted that one million B2B salespeople will become obsolete by 2020, lost to e-commerce. Buyers used the salesman’s help to evaluate what products to purchase, especially for new technologies like clocks and sewing machines. Yet the number of salespeople continued to grow. Fast forward to 2015.
Let's personalize your content