Sell Your Product Before It Exists

Harvard Business Review

If you haven’t seen the promos yet, Coin is a new device that aggregates all of your information from credit, debit, and even loyalty cards and can be swiped just like a regular credit card. Coin has managed to test the market without ever actually releasing the physical product. Product development Risk management Sales There’s crowdfunding and then there’s crowdfunding.

Reis 12

Case Study: How to Integrate an Acquired Brand

Harvard Business Review

Managing multiple brands, running separate IT systems, setting different price structures — it would be a mess.". Think about it from a risk management perspective, Annabel. Their loyalty is fanatical.

The Comprehensive Business Case for Sustainability

Harvard Business Review

These require sophisticated, sustainability-based management. ” Improving risk management. Climate change, water scarcity, and poor labor conditions in much of the world increase the risk. In the largest study on climate change data and corporations, 8,000 supplier companies (that sell to 75 multinationals) reported on their level of climate risk. Water-related risks threaten to strand billions of dollars for mining, oil, and gas companies.