article thumbnail

How to Strengthen Your Reputation as an Employer

Harvard Business Review

For example, McDonald’s has an online FAQ about how the company’s food products are made, while Southwest’s Transfarency initiative aims to give customers a clearer picture of the total fare they will pay, with no unexpected fees. Few employees had been to regional offices or even interacted with colleagues in other markets.

article thumbnail

The Scale of the Climate Catastrophe Will Depend on What Businesses Do Over the Next Decade

Harvard Business Review

By the time of the Paris climate meeting in 2015, which resulted in the more robust global agreement now supported by every country in the world except the United States, it was clear that we needed to consider a more ambitious target, 1.5°C Pathway two is what we’re doing now, and it sounds so tranquil and market-based.