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10 Common Thinking Errors Leaders Make

Mark Sanborn

This can result in poor decision-making and a lack of innovative thinking. False Consensus Effect Leaders suffering from the false consensus effect overestimate the extent to which others share their opinions and beliefs. Examples: A CEO assumes that their enthusiasm for a new corporate strategy is shared by all employees.

Dunning 104
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10 Common Thinking Errors Leaders Make

Mark Sanborn

This can result in poor decision-making and a lack of innovative thinking. False Consensus Effect Leaders suffering from the false consensus effect overestimate the extent to which others share their opinions and beliefs. Examples: A CEO assumes that their enthusiasm for a new corporate strategy is shared by all employees.

Dunning 52
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

The biggest bonus is that these 65 experts also shared their greatest content marketing tips and advice, including some common myths. Siege Media stands out from the rest by innovating the way they create their content. Any other content marketing advice you recommend? Another piece of advice is to set measurable goals.

Marketing 105