A simple cure for the Buzzword Bingo | Rajesh Setty
Rajesh Setty
DECEMBER 4, 2008
Apart from using PPC (pay-per-click) and CPE (cost-per-engagement) based advertisements to jump-start adoption, we have engaged some experts to work on social media marketing. We will pursue a global channel strategy after we complete our I18N project. In the interim we might also look at piloting an Affiliate Marketing Strategy.
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