First Friday Book Synopsis

NOVEMBER 30, 2011

Pret a Manger summarizes its personnel policies (from Demand, Adrian Slywotzky) ————— So American Airlines has filed for bankruptcy (Chapter 11 – the kind that lets them keep flying). “We hire happy people and teach them to make sandwiches.” Is anyone surprised?

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Airlines Slywotzky Policies Morale 110

First Friday Book Synopsis

DECEMBER 9, 2011

In Chapter 4: Creating Value: The Core (Part Two), for example, she discusses Enterprise-Rent-a-Car, Zipcar, Southwest Airlines, Aravind Eye Hospital, Walmart, Progressive, and Edward Jones. In her recently published book, Understanding Michael Porter: The Essential Guide to Competition and Strategy, Joan Magretta has much of value to say.

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Porter Slywotzky Airlines Strategy 75

First Friday Book Synopsis

OCTOBER 8, 2011

Slywotzky with Karl Weber Crown Business (2011) How to create a demand-creating culture Many books published in recent years offer excellent advice on how to create and then sustain what I call a hyphenated culture: quality-driven, customer-driven, innovation-driven, results-driven, etc.

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Slywotzky Books Review Quality 70

First Friday Book Synopsis

MAY 11, 2011

Slywotzky Harvard Business Press (1995) Note: I recently re-read this book before beginning to formulate questions for an interview of Skywotsky. Value Migration: How to Think Several Moves Ahead of the Competition Adrian J.

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Slywotzky Books Review How To 80