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Sometimes “Small Data” Is Enough to Create Smart Products

Harvard Business Review

Consider how the United States Postal Service (USPS) automates mail sorting. With the help of machines and advanced optical character recognition (OCR) technology , the USPS can now read and process 98% of all hand-addressed mail and 99.5% zip codes and cities, the USPS can now process upwards of 36,000 pieces of mail per hour.

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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

” The bottom line is that most people don’t want to be “sold” by an ad anymore; they want to develop a relationship where a business earns their purchase by offering invaluable content. They offer strategies like content development, email marketing, creative and branding, and more.

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