Remove Bond Remove Customer Loyalty Remove Leadership Remove Operations
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The Rebirth of the CMO

Harvard Business Review

This diversity reflects not only a deepening understanding of the connection between growth and customer satisfaction, but a much greater awareness of what marketing can do to help forge that bond. Customer journeys are complex and crisscross the organization. Digital disruption has driven much of this shift.

P&L 10
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The Big Picture of Business: The Business Leader as Community Leader

Strategy Driven

Civic service is the ultimate way to steer heir apparents toward the leadership track. No entity can operate without affecting or being affected by its communities. It is a bond of trust that, if violated, will haunt the business. Potlache is the ultimate catalyst toward Customer Focused Management. Community Relations.

Loyalty 58