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The Big Picture of Business – Tribute to a Great Mentor. Remembering Cactus Pryor.

Strategy Driven

Cactus began developing special characters, with unique personas. During that time, he developed a famous sign-off phrase. Through the remotes, I learned how to feed lines and develop the talent to speak in sound bites, as I do for business media interviews to this day. It was inspired by Edgar Bergen’s characters.

Pryor 50
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The Big Picture of Business – Community Relations and Cause Related Marketing Are Business Strategies, Not Sales Promotions: Determining the Right Kind of Tie-In Causes.

Strategy Driven

I recently stopped for lunch at a franchise restaurant. Business development. I went to their website, where franchise chains allege they want customer comments. The franchise owner later called. We’re a franchise,” he admitted. Business marries the community that it settles with. Nobody was at the register.