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Ford's Impressive Sustainability Strategy

Harvard Business Review

JANUARY 19, 2011

Given those science-based plans, Ford is investing in the long-term — the sexy, new EV market that everyone is going after — and rolling out a series of efficiency technologies in the existing, combustion-engine fleet. The 2011 Ford Explorer, for example, is using EcoBoost engine technology to improve fuel efficiency by 25%.

Strategy 15
Strategy PPM Long-term Short-term 15
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Corporations Will Never Solve Climate Change

Harvard Business Review

DECEMBER 4, 2015

One of us wrote a book addressed at business titled Getting Green Done. A recent UK report argued against the efficacy of voluntary measures, but the presence of 400 ppm CO 2 in the atmosphere should be enough to prove the point. they were derailed entirely on the federal level. But it just hasn’t happened.

PPM 8
PPM Policies Engineering Airlines 8
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