Strategy Driven

MAY 27, 2023

They also cultivate general business management abilities, including a solid understanding of economic trends and consumer behavior. They can work in advertising and public relations or various industries. This can help you land a marketing-related role in any industry.

Marketing 112

Marketing Career Trends Advertising 112

N2Growth Blog

JANUARY 11, 2024

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

Creativity 235

Creativity Business Objectives Marketing Trends 235

N2Growth Blog

JANUARY 16, 2011

Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric. If not, then this post is for you.

Brand 382

Brand Brand Management Blog Media 382

N2Growth Blog

APRIL 20, 2010

The preceding description paints the perfect illustration of why branding is one of my favorite topics…It is complex. Unless you are a very large enterprise it is unlikely that you have the time, money, staffing, or external professional relationships to execute a brand management strategy such as the one outlined above.

Brand 271

Brand Blog How To Public Relations 271

N2Growth Blog

JUNE 11, 2010

Remember that connections are not the same thing as relationships, but that connections can develop into relationships with the proper effort on your part. Let me say this as clearly as I can…a ready, fire, aim approach will rarely find the target. link] Robbie Vitrano Hey Mike, thanks for including NakedPizza in the validation.

Media 407

Media Influence Blog Real Estate 407

Harvard Business Review

JULY 30, 2015

A brand manager at a Fortune 100 company expressed deep frustration to me: “We want to connect to our customers in a new way. ” Another brand manager told me that many agencies are creating social spin-offs but they still operate like traditional ad agencies. Agencies are stuck on advertising.

Marketing 8

Marketing Advertising Trends Brand 8