CEO Disruptive Innovation Ethics Marketing 
Marshall Goldsmith
FEBRUARY 8, 2018
Frances Hesselbein – Former CEO, Girl Scouts of America and Peter Drucker Foundation. Alan Mulally – Former CEO, Ford and Boeing Commercial Aircraft. CEO Magazine – CEO of the Year. Whitney Johnson – Author of the critically acclaimed: Disrupt Yourself. Non-profit CEOs. Healthcare Leaders.
Harvard Business Review
MARCH 22, 2011
Lafley was, my jaw still dropped reading the retired CEO's description of one of his favorite "gifts.". As Lafley recalled, P&G had planned to quietly test market Vibrant — their bleach offering to rival Clorox — in out-of-the-way Portland, Maine. What if Microsoft gave away a Kinnect in a Nintendo test-market in Japan?
Expert insights. Personalized for you.
70 
Let's personalize your content