Remove CEO Remove FAQ Remove Marketing Remove Operations
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Scaling Customer Service as Your Startup Grows

Harvard Business Review

Along the way, I’ve talked to hundreds of founders, sales and marketing leaders, customer success VPs, and front-line reps about how to build a customer-first SaaS organization. Your #1 focus at this stage is product-market fit. Your company has (mostly) solved product/market fit. What to do. What to do. What not to do.

Metrics 13
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We Appreciate Your Business. Please Stay on the Line.

Harvard Business Review

FAQs are great, but customers still need to talk to your people. Open the person-to-person channel, and monitor it: Measure the call center''s queue length, answering speed, and abandoned-call proportion, as well as customers'' rate of zeroing out (hitting "0" repetitively to get an operator).