Remove CIO Remove Cost Center Remove Management Remove Marketing
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IT Has Finally Cracked the C-Suite

Harvard Business Review

In too many companies, IT leaders, relegated to their cost centers, are subordinate to other C-level executives. As a consequence, CIOs work on go-to-market strategies as well as on acquiring and retaining new customers. He reports directly to the CEO and is a member of the management board. IT management'

CIO 11
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A Kodak Moment to Reconsider the Value of IT

Harvard Business Review

The CIO was Katherine Hudson, who is considered by many people to have launched the modern IT outsourcing movement while at Kodak. It's conceivable that IT's views could have saved the company, had the culture been different and had executive management been willing to listen. Today corporations are said to be more enlightened.

CIO 9
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Shadow IT Is Out of the Closet

Harvard Business Review

An impatient marketing or finance manager would, on the sly, secure some extra budget money and hire a contractor to build a little database that tracked mailing addresses or top-line financials. Slowly but surely, as the little database grew bigger and bigger, the manager would wedge the cost into her operating budget.

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Make It Easy for Decision Makers to Approve Your Deal

Harvard Business Review

Our understanding of how organizations think and act doesn’t always make this distinction between the interests of the enterprise and its managers. CSO, CFO, CIO, IT, Ops (Practice Leaders): Typically, these decision makers run cost centers as opposed to generating revenue.

P&L 8